Trend Authority Blog

Have you been looking for a helping hand lately? When you are popular and generous you have lots of friends. When you are in the dumps you come across two sorts of people: those who ignore you and those who are quite willing to take advantage of you.

The decay in our society is that we are dishing out rejection full strength as a matter of course. We are lulling ourselves that the plight of others is taken care of by the government who is doing such a fine job with our tax money. Out of sight - out of mind. No obvious signs of poverty in the streets (at least in my leafy suburb) and so we conclude poverty does not exist.

But if society is really that (the interaction of human beings) then we better wake up that it is the task of each one of us to take responsibility for the welfare of others according to our means.

When was the last time you invited some stranger into your home for a meal? When was the last time you stopped on the side of the road to change a punctured tyre for somebody? I knew somebody who always carried some jumper leads and a spare can of petrol in his truck so that he could be of assistance of someone he passed on the road (that was 20 years ago - people had a sense of community on an open country road...)

Some people are in business for themselves but have also a very narrow mindset. Instead of taking the opportunity to grow their business and provide employment for others they knock back any extra work so that they just cruise along with just as much as they can handle by themselves. It is in fact quite a juggling act to sustain a business in a neutral position. An enterprise either gains market share and grows and blossoms or looses market share and shrinks to extinction.

It seems that it is those who have lost something who display some altruistic motives. People who have lost a house in a fire are those who would volunteer in the bush fire brigade. People who lost a child to cancer or leukaemia are those who run support groups.

Are you afraid of strangers? When is the last time you stroke a conversation queuing at the checkout? When is the last time you help a blind man cross the street? When is the last time you carried the pram of a woman up the stairs? Are you living for yourself or are you on the lookout for putting a smile on someone else's face?

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